本文转自【中国新闻网】；

“我的梦想是中500万，所以开了一家彩票店。”

2023年，90后的暖暖（化名）看中了年轻人热衷刮刮乐的风口，在湖南开了一家体彩店，并希望从此提前过上“退休生活”。然而，虽然年轻人对“刮彩票”的热情如今依然不减，但暖暖的店依然面临着经营危机。

原因无它，刮刮乐断货了。

01

断货成常态：

年轻人卡点买彩票

“断货是常态。”暖暖告诉中新财经，“目前刮刮乐各个种类都断货，10天到半个月可以定个3-5本。”

4月24日，暖暖预定了8本刮刮乐。她表示，这是当地4月份第一次放货。

中新财经注意到，在社交平台上，多省市均有彩票店反映刮刮乐供应短缺。

工作日的中午，北京某福利彩票店内，柜台上的刮刮乐已接近卖完，面额50元的刮刮乐也仅剩两三张。

彩票店老板夏茗（化名）向中新财经表示，自己半个月前拿到的十几本刮刮乐彩票，已经所剩无几。而下一次何时能再拿到刮刮乐，能拿到多少，仍是一个未知数。

“现在10元、20元的票都刮完了，只剩30元和50元的。”在夏茗展示的彩票中，30元的刮刮乐只剩下零散几张。

夏茗告诉中新财经，自己最早是在清明节前后感受到了断货的征兆。“每次给的都很少，这次的十几本还算多的。好在这几天来刮彩票的人少一些，我只能每天少量上几本，精打细算地卖。”

“现在没得挑，专管员给什么就卖什么，和烟草一样限量供应。”她表示，目前很多来买刮刮乐的都是年轻人。“有经常来刮的老顾客，会特意在刚开门的时候就来买，再晚点来可能就没了。”

02

热爱刮刮乐的年轻人：

买一整本是常事

对于彩票店老板来说，刮刮乐的供应关系着彩票店的营收情况。而对于热衷买刮刮乐的年轻人来说，刮刮乐意味着一种解压式的快乐。

“心情不好刮张彩票，压力太大刮张彩票，遇事不决也来刮张彩票。”刮刮乐作为一种即开型彩票，因为即开即兑、玩法简单，成为了一种新式“盲盒”，深受年轻人喜爱，近年来一直风头强劲，甚至出现了“刮刮乐花束”、“线上代刮”等新生意。

财政部公布的数据显示，今年3月份，全国共销售彩票556.01亿元，同比增加58.09亿元，增长11.7%。其中，即开型彩票增速最快，3月份即开型彩票销售137.13亿元，同比增加52.6亿元，增长62.2%，占据了彩票市场份额的24.6%。

“过年的最后一天买了一张刮刮乐，刮出来100元钱，那段时间都很开心，感觉讨了一个好彩头。”90后琦琦（化名）向中新财经表示，自己并不会常买刮刮乐，但在特殊时间点购买的刮刮乐，会增添一种“仪式感”。

除了偶尔买刮刮乐的人外，也有一些人沉迷整本购入。“之前聚会的时候，有把刮刮乐当爱好的朋友买了两本刮刮乐现场刮，2000元的刮刮乐最后刮出来500元。”琦琦说。

“整本买刮刮乐的年轻人不在少数。”夏茗告诉中新财经，此前经常有人整本购入店内的刮刮乐。“金额最大的有单张开出来1000元钱的。”

03

刮刮乐断货背后：

卖太火还是有限额？

那么，在如此热销下，刮刮乐真的是被年轻人刮断货的吗？

在暖暖看来，刮刮乐断货是因为“体彩中心今年刮刮乐批印已经达到国家审批的额度了，不能超标，所以供应紧张”。

不过，中国体育彩票客服对此种说法予以了否认。“没有接到相关通知。”

供不应求，是体彩和福彩共同的官方说法。

“最近即开票市场需求旺盛，生产供应跟不上，导致缺票，这个问题还需要一段时间缓解。”福利彩票中心工作人员向中新财经表示，福利彩票中心正在了解相关情况，并督促和指导省市彩票机构进一步优化配票机制，保障即开票的供应。“短时间内这边确实是供应不上的。”

刮刮乐短缺之下，不少彩票店主感受到了经营压力。夏茗告诉中新财经，自己经营的彩票兼营店的分成为7个点，与北京的房租和人工成本相比，刮刮乐短缺的情况下盈利也不容乐观。“还好平时还卖卖烟酒。”

“专管员说预计下半年会有所改善。”暖暖向中新财经表示，但从3月份开始，自己每个月的盈利就已不够交房租。

“竞彩没权限，刮刮乐没货，数字彩买的人少，每天守着一个空店，守了白守，不守浪费房租。”暖暖对此有些迷茫，“5月中旬房租就到期了，还应该继续续租吗？”

新闻译文：

This article is sourced from China News Network;

"My dream is to win 5 million yuan, so I opened a lottery store."

In 2023, Nuannuan (pseudonym), born in the 1990s, took a liking to the trend of young people being fond of scraping and scraping, and opened a sports lottery store in Hunan, hoping to live a "retirement life" ahead of schedule. However, although the enthusiasm of young people for "scraping lottery tickets" remains undiminished, warm stores still face a business crisis.

There is no other reason, the scraper is out of stock.

01

Out of stock as usual:

Young people buy lottery tickets at checkpoints

"Out of stock is the norm," Nuannuan told China News Finance. "Currently, all types of scrapers are out of stock, and 3-5 books can be ordered within 10 days to half a month."

On April 24th, Nuannuan ordered 8 books of scratch music. She stated that this is the first time the goods have been released locally in April.

Zhongxin Finance and Economics has noticed that lottery stores in many provinces and cities have reported a shortage of scrapers on social media platforms.

At noon on weekdays, at a welfare lottery store in Beijing, the scratch tickets on the counter were almost sold out, and there were only two or three scratch tickets with a face value of 50 yuan left.

Lottery shop owner Xia Ming (pseudonym) told China News Finance that there are very few left of the dozen or so scratch lottery tickets he received half a month ago. And when and how much we can get the scratch again is still an unknown number.

"Now all the 10 yuan and 20 yuan tickets have been scraped, leaving only 30 yuan and 50 yuan." In the lottery displayed by Xia Ming, only a few scattered 30 yuan scratch tickets are left.

Xia Ming told China News Finance that she first felt the signs of stockouts around the Qingming Festival. "I give very few books each time, and this time there are still quite a few books. Fortunately, there have been fewer people scraping the lottery these days, so I can only buy a few books in small quantities every day and sell them carefully."

"At present, there is no choice but to sell whatever the specialist gives, just like tobacco, with limited supply." She said that many people who come to buy scrapers are young people. "There are old customers who often come to scrape, and they will specially come to buy when the door is just opened. If they come any later, they may be gone."

02

Young people who love scraping:

Buying a whole book is a common occurrence

For lottery shop owners, the supply of scrapers is related to the revenue situation of the lottery shop. For young people who are passionate about buying scrapers, scrapers mean a kind of stress relieving happiness.

Scraping lottery tickets in a bad mood, under too much pressure, and even when faced with indecisiveness, scraping lottery tickets. As a type of instant lottery ticket, scraping lottery has become a new type of "blind box" popular among young people due to its instant redemption and simple gameplay. In recent years, it has been popular, and even new businesses such as "scraping lottery bouquets" and "online scraping" have emerged.

According to data released by the Ministry of Finance, in March this year, a total of 55.601 billion yuan of lottery tickets were sold nationwide, an increase of 5.809 billion yuan year-on-year, or 11.7%. Among them, instant lottery has the fastest growth rate, with sales of 13.713 billion yuan in March, a year-on-year increase of 5.26 billion yuan, an increase of 62.2%, accounting for 24.6% of the lottery market share.

"On the last day of the Chinese New Year, I bought a scraper and scraped out 100 yuan. During that time, I was very happy and felt like I had won a good fortune." Qi Qi, born in the 1990s (pseudonym), told China News Finance that she doesn't buy scrapers often, but the scrapers she buys at special times add a sense of "ceremony".

Apart from those who occasionally buy scrapers, there are also some people who are addicted to buying whole books. "At a party before, a friend who had a hobby of scraping and scraping bought two scraping and scraping books on site. The 2000 yuan scraping and scraping finally cost 500 yuan," said Qi Qi.

"There are many young people who buy whole books of scrapers and scrapers," Xia Ming told China News Finance. Previously, it was common for people to buy whole books of scrapers and scrapers in stores. "The one with the largest amount has an opening of 1000 yuan."

03

Behind the Scraper Out of Stock:

Is it too popular or is there a limit?

So, in such a hot selling market, is scraping and scraping really being sold out by young people?

In Nuannuan's view, the shortage of scraping and scraping music is due to the shortage of supply, as the approval limit for scraping and scraping music by the Sports Lottery center has reached the national approval limit this year and cannot exceed the limit.

However, the Chinese sports lottery customer service denied this claim. "I haven't received any relevant notification."

The official statement shared by sports lottery and lucky lottery is that supply exceeds demand.

"The demand for instant ticket market has been strong recently, and production supply cannot keep up, resulting in a shortage of tickets. This problem will need some time to alleviate." The staff of the Welfare Lottery Center told China News Finance that the Welfare Lottery Center is understanding the relevant situation and urging and guiding provincial and municipal lottery institutions to further optimize the ticket allocation mechanism to ensure the supply of instant tickets. "There is indeed a shortage of supply here in the short term."

Under the shortage of scratch tickets, many lottery shop owners feel business pressure. Xia Ming told China News Finance that the profit of her lottery operated store is divided into 7 points, which is not optimistic compared to the rent and labor costs in Beijing, even with a shortage of scrapers. "Fortunately, I still sell cigarettes and alcohol on a regular basis."

"The specialist said that there is expected to be some improvement in the second half of the year," Nuannuan told China News Finance, but since March, her monthly profits have been insufficient to pay rent.

"I don't have the authority to compete in lottery, there's no stock of scratch tickets, and there are few people buying digital lottery. I keep an empty store every day, but it's a waste of rent if I don't keep it." Nuannuan was a bit confused about this, "The rent will expire in mid May, should we continue to renew it?"

重点词汇

• 化名 pseudonym ; alias ; assumed name ; nom de guerre ; use an assumed name ; code-name

• 看中 to fancy ; settle on ; take a fancy to ; pick for ; prefer ; feel satisfied with ; have a liking for

• 年轻人 young people ; youngster ; kid ; young one ; yoof ; a man young in years

• 热衷 be keen on ; be fond of ; crave ; hanker after ; bug

• 风口 tuyere ; air port ; wind gap ; a place where is a draught ; a place where there is a draught

• 湖南 Hunan ; Hunan province

• 经营危机 management crisis

• 常态 normalcy ; habitus ; ordinary state ; normality ; normality behavior ; normal condition ; norm

• 半个月 half a month

句子成分分析：

XiaMing told China News | Finance (that the profit (of her lottery operated) store) is divided into 7 points, (which is 

not optimistic compared to the rent and labor costs [in Beijing], [even with a shortage (of scrapers)]).

句子语法结构详解：

(told 为 tell 的过去式。)

* told 为谓语，采用一般过去时。
* News 为间接宾语。
* Finance 开头为宾语从句，引导词 that 被省略。
* that 为关系代词，引导定语从句。
* operated 为过去分词，作后置定语。
* store 为谓语，采用一般现在时。
* 第1个 is 为助动词。
* divided 为谓语，采用一般现在时和被动语态。
* which 为关系代词，引导非限制性定语从句。
* 第2个 is 为系动词作谓语，采用一般现在时。
* optimistic 为形容词作表语。
* compared 为过去分词，作状语。
* her 为形容词型物主代词。the 为定冠词。a 为不定冠词。

句子相关词汇解释：

Phrase:

Vocabulary:

句子成分分析：

"The specialist said | that there is expected to be some improvement [in the second half (of the year)]," Nuannuan 

told China News Finance, || but [since March], her monthly profits have been insufficient to pay rent.

句子语法结构详解：

(said 为 say 的过去式。told 为 tell 的过去式。)

* said 为谓语，采用一般过去时。
* that 为连词，引导宾语从句。
* there 引导 there be ... 句型, 表示“有”的意思。
* is 为系动词作谓语，采用一般现在时。
* to be 为不定式。
* be 为系动词。
* told 为谓语，采用一般过去时。
* but 为并列连词，连接并列句，表转折。
* been 为系动词作谓语，采用现在完成时。
* insufficient 为形容词作表语。
* to pay 为不定式，作状语。
* her 为形容词型物主代词。have 为助动词。the 为定冠词。

句子相关词汇解释：

Phrase:

Vocabulary:

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